From schematics to business models and financial components, this training aims to enable you to write a realistic and persuasive Business Plan to demonstrate the feasibility, methodology, consistency, and profitability of your project.
At the end of this training, you will be able to:
- Formalize your intentions and project into an economic model
- Structure the drafting of your business plan
- Develop a business plan covering financial, technical, and marketing aspects
- Know how to submit your business plan and discuss its distinctive elements and value
- Apply a critical analysis to your business plan and be objective about its feasibility.
To take full advantage of this business plan training, it is recommended to have a basic understanding of business management and finance concepts. Previous experience in market analysis or project management would be an asset.
This training is aimed at entrepreneurs, project managers, financial managers, and anyone wishing to acquire the skills necessary to create, structure and present a solid and convincing business plan.
Day 1: Introduction and Fundamental Concepts
Welcome and Introduction
- Introduction to the program
- Training objectives
- Participant introductions
Introduction to the Business Plan
- Definition and importance of the business plan
- Objectives and uses of the business plan
- Different types of business plans
Market Study
- Market and industry analysis
- Identification of opportunities and threats
- Competitor analysis
SWOT Analysis
- Strengths, Weaknesses, Opportunities, Threats
- Using SWOT analysis for strategy
Marketing Plan
- Definition of marketing strategy
- Development of the marketing mix (product, price, distribution, communication)
- Sales and promotion strategies
Practical Case Study
- Real application scenarios
- Practical exercise on market analysis and marketing plan
Day 2: Development and Presentation of the Business Plan
Operational Plan
- Definition of key operations and processes
- Resource management (human, material, technological)
- Implementation planning and scheduling
Financial Plan
- Financial forecasts (income statement, balance sheet, cash flow)
- Cost and revenue analysis
- Identification of financing needs and sources
Risk Management Plan
- Identification and assessment of risks
- Risk mitigation strategies
- Contingency plans
Writing the Business Plan
- Structure and organization of the business plan
- Tips for clear and concise writing
- Professional presentation of the business plan
Advanced Case Study
- Practical exercise on writing and presenting a business plan
- Discussion of real cases and experience sharing
Practical Workshop and Q&A
- Practical exercise integrating various aspects of the business plan
- Q&A session
- Conclusion and feedback on the training
This program aims to provide a comprehensive understanding of the process of creating a business plan, from fundamental concepts to advanced tools, including practical applications and real case studies.
This business plan training offers a unique opportunity to develop essential skills to create, structure, and present a solid and convincing business plan.
Comprehensive Understanding of the Business Plan
- The training covers both the basic principles and advanced tools of business plan creation, providing a complete overview. You will understand how each section contributes to the overall strategy of your company.
Acquisition of Practical Skills
- Through case studies and practical workshops, you will have the opportunity to work on real-life scenarios. This will allow you to acquire practical skills directly applicable in your professional environment.
Optimization of Business Strategies
- By mastering business plan writing techniques, you will be able to optimize your market, operational, and financial strategies, which is essential for attracting investors and ensuring the growth of your business.
Professional Advancement
- A certification in business plan creation is a valuable and sought-after skill in the job market. It can open new career opportunities and increase your value in the job market.
High-Quality Support and Guidance
- The training is delivered by experts with extensive experience in business and finance. You will benefit from high-quality guidance and personalized support throughout the training.
Knowledge Updates
- With the constant evolution of management practices and technologies, this training allows you to stay updated with the latest techniques and tools in business plan creation.
Networking and Experience Sharing
- You will have the opportunity to meet other professionals from various sectors, which can be beneficial for networking and sharing experiences.
By choosing this business plan training, you are investing in a key skill that can transform your professional capabilities and those of your organization.